The fashion house Comme des Garçons was established in 1973 by Rei Kawakubo, who has become the avant-garde ""anti-fashion"" queen. She challenged the accepted norm with the belief that weird can be beautiful and triumphed. Her fragrance line crosses all boundaries of traditional perfumeries. CdG's individualistic, masculine-leaning numbered fragrances marry the synthetic scents of real-life to the machine world. Here series of scents follow a theme. Comme des Garcons released their first fragrance 'Comme Des Garçons' in 1994. In 1998 saw the release of Comme des Garçons's first "'anti-perfume' Odeur 53, a blending 53 non-traditional notes to create a modern and striking scent. Some of these notes being: oxygen, flash of metal, washing drying in the wind, mineral carbon, sand dunes, nail polish, cellulose, pure air of the high mountains, burnt rubber and flaming rock. The mysterious signature scents of Incense series (the ultimate destination on Faubourg St Honore in the heart of Paris) is a forecast bible for the cognoscenti.
