Yosh Parfum Oils: Growing up with a botanical background Yosh has always had an appreciation for flowers and the name Yosh translated in the Chinese character, means “fragrant”. Wouldn’t you know it? It only seems natural that Yosh would pursue the art of perfumery. By combining the art of perfumery with aromachology, which is a science that studies effects of fragrances on people, and formulating alcohol free scents by using only the finest perfume oils and essences from around the world, Yosh offers a luxury collection of pure parfum. Fragrances that are soft, alluring and mood setting, flirty, sultry, playful, and enchanting, and those evocative of dreamy landscapes and lush gardens.